Whether you are starting a planned giving program or looking to breathe life into an existing one, communicating the fact that you are sincerely interested in your donors and want a relationship with them that stands the test of time is far more attractive than announcing a great new way to separate them from their money! Join us as we explore how legacy circles can be used not only to retain donors, but also to attract them to your planned giving program. Give your donors the opportunity to be a part of your organization's "family" now and forever by building and maintaining a legacy circle that allows you to deepen partnerships with your best donors.
Author Name
Michael George
Source
CGP Conference
Publication Year
2023
Topic
Donor Relations, Program Administration
Document Type
Conference Paper
Career phase
Getting Oriented, Honing Skills, Enhancing Program
File

Keywords
Syllabus 4.03.04
National Standards for Gift Planning Success
NSGPS 14
Category Resources
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